CÁC THUỘC TÍNH CỦA MUỐI THẢO DƯỢC NGÂM CHÂN ĐÁP ỨNG KỲ VỌNG CỦA NGƯỜI SỬ DỤNG TẠI THÀNH PHỐ HỒ CHÍ MINH: MỘT NGHIÊN CỨU MÔ TẢ CẮT NGANG

Abstract

Objective: Survey the expected attributes of consumers in Ho Chi Minh City about herbal salt for foot bath and assess consumer satisfaction with the test products. Subjects and methods: A cross-sectional descriptive study surveying consumers' expected attributes and satisfaction for the test products. Results: The attributes expected by consumers in the herbal salt for foot bath included in the test product were brown (21.88%); smell of lemongrass (19.53%); packed in single dose, in paper box and containing many small zipper bags (57.81%); price from 100,000 to 150,000 VND for a 30-day course of use (51.76%); foot bath water temperature is 30-38^oC (65.23%), suitable foot bath time is 20 minutes (53.32%). The test product met consumer demand for the basic attributes of an herbal salt for foot bath with a satisfaction rating of “Very Satisfied” (4-5 points). Conclusion: The results of the consumer survey on the basic attributes of the test herbal salt for foot bath will be the basic premise, contributing to the completion of the preparation before commercialization effectively and satisfying the needs of consumers.